We believe that every company is a publisher: all businesses are creating content on a daily basis, but the question is whether that content is truly starting conversations, representing your interests, and leading to measurable results. That’s our starting point. Our background as journalists informs our marketing approach, helping to bring out your company’s messaging across all types of content and then distributing that message efficiently.
With 20 years’ experience in journalism and marketing, Alex Ionides started Silx in 2015 as a new approach to digital marketing in the Gulf. Leveraging long-standing working relationships, he brought together a diverse group of talent from the UAE and UK – incorporating former journalists, creative writers, digital marketing managers, content planners, SEO consultants, and more.