So you want to rank high in the SERPs and generate organic traffic with your blog articles? But you’re not – for now.

Don’t worry! That can be easily rectified.

When you write your articles, you want them to be SEO optimized. This all starts with selecting topics based on the most popular search phrases or keywords. Now, keep in mind the number of keywords can range from ten to thousands depending on the industry you are in, so choose those that best match up with your offering.

To help in the selection process, we use, among other tools, SEMrush (www.semrush.com). This helps you identify and prioritise the right keywords to use in your content. With SEMrush, you can choose keywords based on search volume, keyword difficulty, and more.

Sound complicated? It’s not at all. And it will make a lot more sense once you get started. So, what are you waiting for?