Blogs lead to much higher traffic, which means an increase in sales. It’s a fact. To be precise, the Content Marketing Institute found that businesses that post blogs enjoy 126% more traffic than those who don’t.
It makes a difference how regularly you post blogs too. Posting more than 16 blog posts a month on average results in around 3.5 times more traffic – phew! And with a whopping 77% of internet users reading blogs, it’s a no brainer that this content channel is a rewarding investment.
No matter which industry you’re in or what product or service you provide, content marketing is among the most profitable approaches, and interacting with your audience and potential leads is essential.
Who wouldn’t want to attract such a huge potential audience with an engaging blog post? Get blogging!