Virtuzone renews with Silx for content marketing support

The new deal will see Silx provide content marketing for the UAE-based company formation specialist throughout 2018

Dubai-based company formation specialist Virtuzone has renewed its contract with Silx. The move will see Silx continue to offer its market-leading content marketing support services to the company throughout 2018. The latest renewal is one of a number Silx has seen in recent months, as demand for its services continues to increase.

Silx Managing Director Alex Ionides says that ‘securing a client of this stature for another year is a great feeling. The fact that we are now not only winning but retaining such prestigious clients is a real testament to the work we do here in the GCC as the only true content marketing agency.’

Silx’s content marketing offering is in high demand in the UAE – a demand that has seen the company grow from a single client back in mid-2015 at its founding, to now working with 20 clients on a retainer basis. The company’s current offering includes email campaigns, article creation, content syndication, digital advertising management including AdWords campaigns, SEO, infographic creation, video animation, and most recently public relations.

Since working with Silx, Virtuzone has seen a notable increase in revenues. Virtuzone co-founder Geoff Rapp, who has worked closely with Silx since 2015, says such returns were a major factor behind the decision to renew with the company for the year ahead: ‘The Silx content marketing and digital marketing offering is professional, practical, focused, and complete. In the three years we have worked together with the Silx team our sales have increased steadily. Their holistic approach with content at the core of digital marketing is the key to success.’

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About Silx: Founded in 2015, Silx helps companies use content marketing to get more from their marketing spend – a cost-saving way to nurture leads, build client relationships, and get ahead of competitors. Run by marketers with news media backgrounds, our content marketing/publishing campaigns for clients use cutting-edge thought leadership content – that brings measurable results. Our full-service digital marketing offering then integrates this content creation with distribution (email marketing, social media, press syndication), SEO, SEM and digital advertising. Silx is headquartered in Dubai, with offices in Munich and London.

About Virtugroup: Virtugroup is a holding company consisting of four of the UAE’s premier organisations: Virtuzone Consumer is a company formation specialist assisting with the set up of UAE free zone businesses; Virtuzone Mainland provides the same service for mainland companies; Virtuzone Elite offers all manner of business support to entrepreneurs – from market entry through to exit; and NGE offers a range of citizenship- and residency-by-investment programmes to high-net-worth individuals. The group is headed by Neil Petch, a long-time entrepreneur with a history of steering businesses through critical growth phases with huge success.